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The Workshop aims to serve the needs of selected government policymakers and public administrators with responsibility for intellectual property, economic, trade, science and technology, and/or cultural policy. In the context of the global economy, the instructors introduce core concepts and principles of the law, economics, policy, and public administration of patents, trade secrets, copyrights and trademarks and relate these intellectual property policies to technological change and cultural vitality as well as broader issues economic growth and development. Participants are challenged to design for themselves and their organizations practical and realistic new policy and public administration initiatives.
Day One: Wednesday June 19, 2002
09:00	Welcome and Introduction Director General Emma C. Francisco, IPO-P Hon. Bruce Lehman, President and CEO, IIPI Mr. Michael Shapiro, USPTO
09:30	A Knowledge and Intellectual Property-Based World Economy Dynamics of knowledge-based world economy; global patterns of knowledge, technology, and information diffusion; policy logic of intellectual property institutions; internationalization of intellectual property law, policy, and treaty diplomacy; piracy and enforcement. Professor Michael P. Ryan, Georgetown University
11:00	Morning Break
11:15	Intellectual Property-Based Economic Growth and Development Role of intellectual property in fostering technological innovation, knowledge transfer, and cultural expression; policy strategies to encourage trade, licensing and joint ventures, and foreign direct investment; national innovation systems. Hon. Lehman Professor Ryan
13:00	Lunch
14:00	Patents, Trade Secrets, and Technological Innovation and Transfer Trade secrets and proprietary information; patents, plant breeder rights, and technological innovation; novelty and utility tests; prior art and examination; patent scope and limitations; patent gazette and research. Professor Ryan
15:30	Afternoon Break
15:45	Intellectual Property Office Strategies for a Global Economy Intellectual property office policy strategies; relationships with WIPO and multilateral institutions; domestic policy and policymaker relationships; private bar, business and stakeholder relations; public administration strategies; information technology capabilities and human resources. Hon. Lehman
18:30	Reception Residence of the U.S. Ambassador
Day Two: Thursday June 20, 2002__
09:00	Copyrights and Informational and Cultural Production Creation Copyrights and economics of cultural and informational products; originality test; idea/expression dichotomy; fair use doctrine; substantial similarity and infringement; special piracy challenges. Professor Ryan
11:00	Morning Break
11:15	Copyright and Digital Commerce Law and Policy Digital cultural products and services; creative Internet-based strategies of production and distribution; business opportunities and competitive challenges; role of copyright law and digital enforcement. Mr. Shapiro Ferdinand Negre, Partner, Bengzon & Negre Law Offices
12:30	Lunch
13:30	Optical Media Legislation: Present Status and Future Prospects Hon. Lehman Ms. Araneta, Secretary, Committee on Trade and Industry; House of Representatives
15:00	Afternoon Break
15:15	Trademarks and Consumer Brand Awareness Trademarks, good will, and brand awareness; trade dress; examination and registration; distinctiveness; usage and strength of rights; confusion and infringement in the marketplace; famous brands; dilution and genericness; Internet domain names. Professor Ryan
16:45	Trademark Conflict and Dispute Settlement Judge Rany Simms, Administrative Trademark Judge, Trademark Trial and Appeal Board
Day Three: Friday June 21, 2002_ ___
09:00	TRIPS, WIPO Digital Treaties, and Intellectual Property Enforcement WTO TRIPS public international law obligations; WTO interpretations of TRIPS requirements; 1996 WIPO Digital Treaties obligations; border and customs challenges of enforcement; police, prosecution, and judicial challenges of intellectual property enforcement. Mr. Lehman Mr. Shapiro Professor Ryan
11:00	Morning Break
11:15	Emerging Intellectual Property Law, Policy, and Diplomacy Patent harmonization; trademark administration cooperation; biotechnology and business method patents; digital copyright diplomacy, folklore and traditional knowledge Mr. Lehman Mr. Shapiro Professor Ryan
13:00	Open Discussion regarding Workshop Topics Mr. Lehman Mr. Shapiro Professor Ryan
Speaker Biographies
Honorable Bruce A. Lehman President, International Intellectual Property Institute Mr. Bruce Lehman is President and CEO of the International Intellectual Property Institute (IIPI). Mr. Lehman is a member of the Policy Advisory Commission to the director general of the World Intellectual Property Organization (WIPO) and he is president of the U.S. Committee for WIPO. Mr. Lehman is also a member of several corporate boards, including the Patent & Licensing Exchange, Inc. and Ford Technology Licensing, Inc., a wholly owned subsidiary of the Ford Motor Company. Prior to founding IIPI, Mr. Lehman served as Assistant Secretary of Commerce and U.S. Commissioner of Patents and Trademarks from August 1993 through December 1998. As the Clinton Administration's primary representative for intellectual property rights protection, he was a key player on these issues, both domestically and internationally, and was intimately involved in negotiations related to the Agreement on Trade Related Aspects of Intellectual Property, the WIPO Copyright Treaty and the WIPO Performances and Phonograms Treaty. For ten years prior to joining the Clinton administration, Lehman was a partner in the Washington, D.C., law firm of Swidler & Berlin. There he represented individuals, companies, and trade associations in the areas of intellectual property rights. Prior to entering private practice, Lehman worked for nine years in the U.S. House of Representatives as counsel to the Committee on the Judiciary and chief counsel to the Subcommittee on Courts, Civil Liberties, and the Administration of Justice. Lehman was the Committee's principal legal adviser in the drafting of the 1976 Copyright Act, the 1980 Computer Software Amendments, and 1982 Amendments to the Patent Laws. Mr. Lehman received a B.A. and a J.D. from the University of Wisconsin. Michael P. Ryan Professor of International Political Economy and Public Management Georgetown University McDonough School of Business Michael Ryan teaches and conducts research regarding international political economy at the Georgetown University McDonough School of Business. He specializes in the International law, politic, policy, diplomacy and public administration of intellectual property and trade. Professor Ryan is the author of two books: Knowledge Diplomacy: Global Competition and the Politics of Intellectual Property (Brookings, 1998) and Playing by the Rules: American Trade Power and Diplomacy in the Pacific (Georgetown, 1995). He is presently co-authoring Knowledge Management Strategies for the World Economy. In 1994, Professor Ryan established the first intellectual property course in a school of public and international affairs with his Georgetown School of Foreign Service course and in 1996 established the first business school course dealing with the subject of Intellectual Property and Knowledge-Based Competition. He has recently lectured in Argentina, Brazil, Chile, Japan, Jordan, Malaysia and Peru and is a consultant to developing country governments and has been a guest lecturer at China University of Political Science and Law and a guest scholar at the Brookings Institution. He coordinates the electronic commerce executive education program at Georgetown. Professor Ryan received his Ph.D. in political science at the University of Michigan. Michael S. Shapiro Attorney-Advisor Office of Legislative and International Affairs U.S. Patent and Trademark Office Dr. Shapiro is an attorney specializing in domestic and international copyright issues. The former General Counsel of the National Endowment for the Humanities, Dr. Shapiro currently serves as Attorney-Advisor, Office of International and Legislative Affairs, United States Patent and Trademark Office (USPTO). Prior to joining the USPTO, Dr. Shapiro was in private practice, counseling a diverse clientele in the commercial and nonprofit sectors. With Bruce A. Lehman, Dr. Shapiro helped to launch the International Intellectual Property Institute (IIPI) and served as its first General Counsel. Within the IIPI, Dr. Shapiro directed the “World Museums and Economic Development” project. The resource materials resulting from the project are available on the website of the World Intellectual Property Organization (WIPO). Dr. Shapiro has written extensively and lectured widely on a broad range of legal and cultural topics. He is the co-author of A Museum Guide to Copyright and Trademark (1999), the editor of The Museum: A Reference Guide (1990), a contributing author to Copyright’s Role in Economic and Social Development (2001) and to International Intellectual Property: the European Community and Eastern Europe (1992). Dr. Shapiro earned the Ph.D. in American Civilization from Brown University and the JD from the George Washington University Law School. Honorable Rany L. Simms Administrative Trademark Judge, Trademark Trial and Appeal Board (TTAB) U.S. Patent and Trademark Office Rany L. Simms is an Administrative Trademark Judge with the Trademark Trial and Appeal Board. He received a B.A. degree from the University of Illinois, Champaign-Urbana, in 1969 and his J.D. in 1972 from the University of Illinois College of Law. He first joined the U.S. Patent and Trademark Office in 1972 as a Trademark Examining Attorney, and worked for the Board as an Interlocutory Attorney from 1975 until 1980. He became an Acting Member of the Board in 1980 and has been an Administrative Trademark Judge (formerly called Member) since 1981. He has written numerous articles for the Trademark Reporter (published by the International Trademark Association) and has spoken on a number of occasions about practice before the Trademark Trial and Appeal Board. He is admitted to practice in the state of Maryland.